Today, our friends at Pampers released a short film which showcases just how babies bring out the best in us all, highlighting that there’s nothing we wouldn’t do to make life #BetterForBaby – if you haven’t seen it, you can watch it here:
Whether for your own beautiful brood, grandchildren, nieces and nephews or friends’ children, we all make changes to ensure that their lives are as happy as possible. And, what better time to celebrate the love that babies bring than Christmas? This festive season, Pampers want to help spread the cheer by pledging to help make life #BetterForBaby in local communities. Celebrating all that people do to ensure that babies can live their lives to the fullest, Pampers are offering five £1,000 bursaries, to help people like you and I make life #BetterForBaby in our neighbourhoods!
What would you do to make life #betterforbaby?
As a parent to two small boys, this video really hit home with me because there is nothing i wouldn’t do to make life better for them and i am so pleased to have been asked to support this amazing #BetterForBaby campaign with Pampers. The £1000 bursaries will make such a difference to so many lives and the video acts as a reminder that even the simplest of gestures can go a long way to making life #BetterForBaby .
As many of my readers will know, Riley was born 10 weeks prematurely and spent a couple of months in the Neonatal Intensive Care Unit at the William Harvey Hospital in Ashford Kent where he was nursed to recovery.
I know in my heart that had it not been for the expertise, dedication and love of the doctors and nurses there, Riley wouldn’t be here with me today. During a time when my world had been turned completely upside down, it was the little things and acts of kindness by others that really made all the difference for me; change for the parking ticket machine, donations of clothes from other parents and the ward itself, nappies (Pampers were the only brand at the time to produce nappies in a small enough size for premature babies), a cup of coffee, a listening ear, a hospital room that enabled me to stay overnight with Riley, the loan of an expressing machine so he could still be given my milk when i wasn’t there. All of these things made life better for me and #BetterForBaby .
I, personally, would nominate the East Kent Hospitals Charity to receive one of the five £1000 bursaries (with a prior agreement that the funds be distributed to the neonatal unit), as a way of saying thank you to them for giving my baby the best possible start in life and to help other babies and families born into a similar situation.
How you can make life #BetterForBaby?
Is there something you’d really love to see built in your community? Maybe you want to improve some much-needed changing facilities, supply nappies and blankets to a local shelter, or update playtime equipment for a community nursery… anything goes! If so, Pampers want to know exactly what you’d do to make life #BetterForBaby – tell Pampers your pledge using #BetterForBaby to be in with a chance of winning one of five £1,000 bursaries! Visit www.pampers.co.uk/about-pampers/better-for-babyor search #BetterForBaby @Pampers_UK for more information!
Paolo Haeusermann, Brand Manager for Pampers Northern Europe, says: ‘Pampers support every baby’s happy, healthy development, so we’re excited to launch #BetterForBaby to celebrate all the joy that babies bring to our lives. The opportunity for UK consumers to win one of five £1,000 Pampers bursaries means that we can enable real change in local areas and communities. We are looking forward to seeing what pledges are made!’
To watch the Pampers #BetterForBaby video on please click here www.pampers.co.uk/about-pampers/better-for-baby or search #BetterForBaby on Twitter to make your pledge.
What charity or community project would you nominate to receive £1000 to help make life #BetterForBaby ?